The Edit

june 26, 2019  |  creative direction

Why I Rebranded My Business

From today onwards, From Shelley With Love will be known as Shelley Elizabeth Designs! Yes love, I’ve rebranded and redesigned and I couldn’t be more excited! Here is why I made changes…

READ MORE

june 26, 2019  |  creative direction

Why I Rebranded
My Business

From today onwards, From Shelley With Love will be known as Shelley Elizabeth Designs! Yes love, I’ve rebranded and redesigned and I couldn’t be more excited! Here is why I made changes…

READ MORE

june 26, 2019  |  creative direction

Why I Rebranded
My Business

From today onwards, From Shelley With Love will be known as Shelley Elizabeth Designs! Yes love, I’ve rebranded and redesigned and I couldn’t be more excited! Here is why I made changes…

READ MORE

A Business Breakup Makeover

Wednesday, February 13, 2019

Bland, uninspired, and boring – aren’t words I would want anyone to use to describe my business… like EVER, especially my physical place of work

READ MORE

Wellness meets Anthropologie

Thursday, June 28, 2018

Dr. Sara Gomendi needed a creative way to differentiate her new Naturopathic Medicine business from the rest of the health + wellness industry…

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Is your closet a nightmare?

Thursday, January 4, 2018

Once upon a time there lived a fabulous but frazzled girl boss… she tiptoed with wild hair and sleepy eyes, over to her closet, to pick an outfit for her day.

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2018 Closet Cleanse Challenge

Friday, December 29, 2017

Your closet is not only full of clothes that never see the light of day, BUT it’s also stuffed full of emotions and has become the cushy home of that snarky voice…

READ MORE

My 2018 Pinky Promise

Wednesday, December 20, 2017

If you’ve been checking in on my blog for a year or more, you’ll know I’m not one for making New Year’s Resolutions. But, something that gets me super giddy…

READ MORE
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About Shelley Elizabeth Designs

Shelley Cohen is a designer, creative director, and photographer obsessed with helping boss babes and business owners swirl together swoony spaces + bespoke brands through omg-worthy custom designed styled photoshoots, personal + business interior spaces, websites + online stores, graphics, branding, and environmentally conscious packaging, visuals for social media, advertising campaigns, and other marketing stationery, plus video content.

Herbie Fan Club Sign-Up

Okay, you don’t have to be a Herbie fan, but babe, if you’re obsessed with swoony interior spaces, binge-worthy branding, and other fun stuff, then come join the email party!

  • Omg, I'm totes in seasonal denial! I'm looking for a pair of magic ruby slippers that can transport me from Oklahoma back to this gorgeous @vacayco AirBnB on the Sunny Coast. ⁠ 👠✨☀️🏖 Maybe a trick-or-treater will swap me a pair for some sweeties tonight if I'm lucky?! Crossing my icy-cold fingers.⁠ 🤞🏼😜💓 #notreadyforwinter⁠
  • You complete me! Happy National Cat Day Herbie and all my sweet little feline friends. You’re all just purrfect. With love, the craziest cat lady of them all. xo 😘😸🐾 #nationalcatday #catsofinstagram #catmom #chinchillapersian #felinefriends #catloversclub #iloveeverykindofcat
  • Instagram-worthy cafes, AirBnBs and hotels, nail salons, and retail spaces... I’ve encountered a LOT of them during my travels across the world over the past 12-months, and to be completely honest... there are VERY FEW that have actually impressed me.⠀ ⠀ Why?⠀ ⠀ Because there has been so much focus on creating jaw-droppingly beautiful spaces that the REAL function of the space or service I’m actually there for, has been way off the mark.⠀ ⠀ Coffee shops serving coffee that tastes like dirty dish water, nail salons that can’t deliver on a basic manicure, luxury accommodation that doesn’t cater for basic guest requirements... just to mention a few.⠀ ⠀ Yes, aesthetic plays a huge part in creating a totally drool-worthy brand (I wouldn’t have a job if it wasn’t important! Lol) ... BUT this is just PART of the recipe. It should NOT come at the sacrifice of whatever you’re selling/offering. ⠀ ⠀ Sure, you may whip up a flurry of people that want to experience your business because of what it looks like on the Gram, but once they realize the coffee is bad, 1. you’ve set their expectation and not delivered, 2. they won’t be back, and 3. they’ll tell their friends how disappointed they were... and we all know how valuable word-of-mouth is!⠀ ⠀ No repeat business. ⠀ No obsessed client/customer.⠀ EVERYBODY loses out!⠀ ⠀ ALWAYS show up and wow your clients/customers firstly with what your business or brand is in business to do (if that’s coffee, then focus of serving great coffee)... THEN add your design aesthetic + branding to create a truly amazing experience that whips your clients into a totally ga-ga drool-fest-frenzy.⠀ ⠀ *** Comment below with a brand or business that you are obsessed with, that beautifully combines function with aesthetic! ***⠀ ⠀ (Unrelated picture because I just love flowers and bees... and don’t want a pic with business and brands I love, to be misunderstood for crummy stuff. 😜)
  • A styled photoshoot with some sweet little princess ballerinas, a little prince, cupcakes and bubbles... I honestly couldn’t think of a better way to mark 7-years since I started on this crazy-amazing, challenging but insanely rewarding business that started as a little beauty blog (previously From Shelley With Love) and eventually morphed into a full creative design studio for whimsical, omg-worthy branding and interior design.⠀ ⠀ If you told me 7-years ago this is what I’d be doing, I would have said “shut. up!” Don’t get me wrong, the freedom of entrepreneurship is amazing. It can look easy and at times glamorous... and sometimes when you’re in the flow, it is. But a little truth-talk... it is freakin’ hard work. ⠀ ⠀ However, it’s the beautiful entrepreneurial friends I’ve made and the gorgeous clients + brands that I work with everyday, who have made this adventure one of the most rewarding things I’ve ever done.⠀ ⠀ Love, if you have a dream, chase it. Take little steps to move you closer to realizing that dream every day and it may just blow your mind where that dream takes you!⠀ ⠀ Styled Shoot Created for: @jesssprince⠀ Location: @cohouse_studio⠀ Styling & Photography: @shelleyelizabethdesign
  • If you’re looking for me you’ll find me in my pink coat hiking and sipping wine somewhere in the South Island of New Zealand until October 2nd. Then, it’s back to work but not back in the Studio - I’ll be working with my Aussie clients IRL in Sydney and Brisbane, soaking up some sun, surf, and sand (my ultimate happy place), and hugging my family who I miss more than words can explain, tightly from October 2 - 29. I wish I could have put Herbie in my backpack and hiked with him but he has the important job of holding down the Studio (with a little help) back in the US. I’ll be sharing my NZ and Aussie adventures in my stories if you want to virtually travel with me! #pinkcoatadventures #wanderlust #iammissadventure #stopandsmelltheflowers
  • Herbie hates photoshoots. Well, that’s unless he can photobomb or dictate the direction of the shoot - he’s bossy like that. 😸⠀ ⠀ So when I rebranded my business, I decided to update a few images on my most popular blog posts/videos - that included the piece I filmed/wrote about how to curl your hair with a flat iron (which btw is about to hit 13 million views on YouTube! You know, no big deal😱).⠀ ⠀ This was the perfect shoot to include Herbie in - he feels like he’s photobombing and I get a cute refreshed shot of these flat iron curls with this beautiful @simpleandblush ribbon.⠀ ⠀ It was definitely a win, win...and it didn’t even cost me a thousand kitty treats! 😂😂😂⠀ ⠀ Have you ever tried or would you try to curl your hair with a flat iron/hair straightener, love? photo credit: @shelleyelizabethdesign
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© 2012 – 2019 MEAC COMMUNICATIONS, LLC DBA SHELLEY ELIZABETH DESIGNS  |  SITE DESIGN, CREATIVE, PHOTOGRAPHY BY SHELLEY HERSELF

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About Shelley Elizabeth Designs

Shelley Cohen is a designer, creative director, and photographer obsessed with helping boss babes and business owners swirl together swoony spaces + bespoke brands through omg-worthy custom designed styled photoshoots, personal + business interior spaces, websites + online stores, graphics, branding, and environmentally conscious packaging, visuals for social media, advertising campaigns, and other marketing stationery, plus video content.

Herbie Fan Club Sign-Up

Okay, you don’t have to be a Herbie fan, but babe, if you’re obsessed with swoony interior spaces, binge-worthy branding, and other fun stuff, then come join the email party!

  • Omg, I'm totes in seasonal denial! I'm looking for a pair of magic ruby slippers that can transport me from Oklahoma back to this gorgeous @vacayco AirBnB on the Sunny Coast. ⁠ 👠✨☀️🏖 Maybe a trick-or-treater will swap me a pair for some sweeties tonight if I'm lucky?! Crossing my icy-cold fingers.⁠ 🤞🏼😜💓 #notreadyforwinter⁠
  • You complete me! Happy National Cat Day Herbie and all my sweet little feline friends. You’re all just purrfect. With love, the craziest cat lady of them all. xo 😘😸🐾 #nationalcatday #catsofinstagram #catmom #chinchillapersian #felinefriends #catloversclub #iloveeverykindofcat
  • Instagram-worthy cafes, AirBnBs and hotels, nail salons, and retail spaces... I’ve encountered a LOT of them during my travels across the world over the past 12-months, and to be completely honest... there are VERY FEW that have actually impressed me.⠀ ⠀ Why?⠀ ⠀ Because there has been so much focus on creating jaw-droppingly beautiful spaces that the REAL function of the space or service I’m actually there for, has been way off the mark.⠀ ⠀ Coffee shops serving coffee that tastes like dirty dish water, nail salons that can’t deliver on a basic manicure, luxury accommodation that doesn’t cater for basic guest requirements... just to mention a few.⠀ ⠀ Yes, aesthetic plays a huge part in creating a totally drool-worthy brand (I wouldn’t have a job if it wasn’t important! Lol) ... BUT this is just PART of the recipe. It should NOT come at the sacrifice of whatever you’re selling/offering. ⠀ ⠀ Sure, you may whip up a flurry of people that want to experience your business because of what it looks like on the Gram, but once they realize the coffee is bad, 1. you’ve set their expectation and not delivered, 2. they won’t be back, and 3. they’ll tell their friends how disappointed they were... and we all know how valuable word-of-mouth is!⠀ ⠀ No repeat business. ⠀ No obsessed client/customer.⠀ EVERYBODY loses out!⠀ ⠀ ALWAYS show up and wow your clients/customers firstly with what your business or brand is in business to do (if that’s coffee, then focus of serving great coffee)... THEN add your design aesthetic + branding to create a truly amazing experience that whips your clients into a totally ga-ga drool-fest-frenzy.⠀ ⠀ *** Comment below with a brand or business that you are obsessed with, that beautifully combines function with aesthetic! ***⠀ ⠀ (Unrelated picture because I just love flowers and bees... and don’t want a pic with business and brands I love, to be misunderstood for crummy stuff. 😜)
  • A styled photoshoot with some sweet little princess ballerinas, a little prince, cupcakes and bubbles... I honestly couldn’t think of a better way to mark 7-years since I started on this crazy-amazing, challenging but insanely rewarding business that started as a little beauty blog (previously From Shelley With Love) and eventually morphed into a full creative design studio for whimsical, omg-worthy branding and interior design.⠀ ⠀ If you told me 7-years ago this is what I’d be doing, I would have said “shut. up!” Don’t get me wrong, the freedom of entrepreneurship is amazing. It can look easy and at times glamorous... and sometimes when you’re in the flow, it is. But a little truth-talk... it is freakin’ hard work. ⠀ ⠀ However, it’s the beautiful entrepreneurial friends I’ve made and the gorgeous clients + brands that I work with everyday, who have made this adventure one of the most rewarding things I’ve ever done.⠀ ⠀ Love, if you have a dream, chase it. Take little steps to move you closer to realizing that dream every day and it may just blow your mind where that dream takes you!⠀ ⠀ Styled Shoot Created for: @jesssprince⠀ Location: @cohouse_studio⠀ Styling & Photography: @shelleyelizabethdesign
  • If you’re looking for me you’ll find me in my pink coat hiking and sipping wine somewhere in the South Island of New Zealand until October 2nd. Then, it’s back to work but not back in the Studio - I’ll be working with my Aussie clients IRL in Sydney and Brisbane, soaking up some sun, surf, and sand (my ultimate happy place), and hugging my family who I miss more than words can explain, tightly from October 2 - 29. I wish I could have put Herbie in my backpack and hiked with him but he has the important job of holding down the Studio (with a little help) back in the US. I’ll be sharing my NZ and Aussie adventures in my stories if you want to virtually travel with me! #pinkcoatadventures #wanderlust #iammissadventure #stopandsmelltheflowers
  • Herbie hates photoshoots. Well, that’s unless he can photobomb or dictate the direction of the shoot - he’s bossy like that. 😸⠀ ⠀ So when I rebranded my business, I decided to update a few images on my most popular blog posts/videos - that included the piece I filmed/wrote about how to curl your hair with a flat iron (which btw is about to hit 13 million views on YouTube! You know, no big deal😱).⠀ ⠀ This was the perfect shoot to include Herbie in - he feels like he’s photobombing and I get a cute refreshed shot of these flat iron curls with this beautiful @simpleandblush ribbon.⠀ ⠀ It was definitely a win, win...and it didn’t even cost me a thousand kitty treats! 😂😂😂⠀ ⠀ Have you ever tried or would you try to curl your hair with a flat iron/hair straightener, love? photo credit: @shelleyelizabethdesign

© 2012 – 2019 MEAC COMMUNICATIONS, LLC DBA SHELLEY ELIZABETH DESIGNS  |  SITE DESIGN, CREATIVE, PHOTOGRAPHY BY SHELLEY COHEN  |  LEGAL TERMS

Facebook-f Pinterest Instagram Youtube Envelope

About Shelley Elizabeth Designs

Shelley Cohen is a designer, creative director, and photographer obsessed with helping boss babes and business owners swirl together swoony spaces + bespoke brands through omg-worthy custom designed styled photoshoots, personal + business interior spaces, websites + online stores, graphics, branding, and environmentally conscious packaging, visuals for social media, advertising campaigns, and other marketing stationery, plus video content.

Herbie Fan Club Sign-Up

Okay, you don’t have to be a Herbie fan, but babe, if you’re obsessed with swoony interior spaces, binge-worthy branding, and other fun stuff, then come join the email party!

  • Omg, I'm totes in seasonal denial! I'm looking for a pair of magic ruby slippers that can transport me from Oklahoma back to this gorgeous @vacayco AirBnB on the Sunny Coast. ⁠ 👠✨☀️🏖 Maybe a trick-or-treater will swap me a pair for some sweeties tonight if I'm lucky?! Crossing my icy-cold fingers.⁠ 🤞🏼😜💓 #notreadyforwinter⁠
  • You complete me! Happy National Cat Day Herbie and all my sweet little feline friends. You’re all just purrfect. With love, the craziest cat lady of them all. xo 😘😸🐾 #nationalcatday #catsofinstagram #catmom #chinchillapersian #felinefriends #catloversclub #iloveeverykindofcat
  • Instagram-worthy cafes, AirBnBs and hotels, nail salons, and retail spaces... I’ve encountered a LOT of them during my travels across the world over the past 12-months, and to be completely honest... there are VERY FEW that have actually impressed me.⠀ ⠀ Why?⠀ ⠀ Because there has been so much focus on creating jaw-droppingly beautiful spaces that the REAL function of the space or service I’m actually there for, has been way off the mark.⠀ ⠀ Coffee shops serving coffee that tastes like dirty dish water, nail salons that can’t deliver on a basic manicure, luxury accommodation that doesn’t cater for basic guest requirements... just to mention a few.⠀ ⠀ Yes, aesthetic plays a huge part in creating a totally drool-worthy brand (I wouldn’t have a job if it wasn’t important! Lol) ... BUT this is just PART of the recipe. It should NOT come at the sacrifice of whatever you’re selling/offering. ⠀ ⠀ Sure, you may whip up a flurry of people that want to experience your business because of what it looks like on the Gram, but once they realize the coffee is bad, 1. you’ve set their expectation and not delivered, 2. they won’t be back, and 3. they’ll tell their friends how disappointed they were... and we all know how valuable word-of-mouth is!⠀ ⠀ No repeat business. ⠀ No obsessed client/customer.⠀ EVERYBODY loses out!⠀ ⠀ ALWAYS show up and wow your clients/customers firstly with what your business or brand is in business to do (if that’s coffee, then focus of serving great coffee)... THEN add your design aesthetic + branding to create a truly amazing experience that whips your clients into a totally ga-ga drool-fest-frenzy.⠀ ⠀ *** Comment below with a brand or business that you are obsessed with, that beautifully combines function with aesthetic! ***⠀ ⠀ (Unrelated picture because I just love flowers and bees... and don’t want a pic with business and brands I love, to be misunderstood for crummy stuff. 😜)
  • A styled photoshoot with some sweet little princess ballerinas, a little prince, cupcakes and bubbles... I honestly couldn’t think of a better way to mark 7-years since I started on this crazy-amazing, challenging but insanely rewarding business that started as a little beauty blog (previously From Shelley With Love) and eventually morphed into a full creative design studio for whimsical, omg-worthy branding and interior design.⠀ ⠀ If you told me 7-years ago this is what I’d be doing, I would have said “shut. up!” Don’t get me wrong, the freedom of entrepreneurship is amazing. It can look easy and at times glamorous... and sometimes when you’re in the flow, it is. But a little truth-talk... it is freakin’ hard work. ⠀ ⠀ However, it’s the beautiful entrepreneurial friends I’ve made and the gorgeous clients + brands that I work with everyday, who have made this adventure one of the most rewarding things I’ve ever done.⠀ ⠀ Love, if you have a dream, chase it. Take little steps to move you closer to realizing that dream every day and it may just blow your mind where that dream takes you!⠀ ⠀ Styled Shoot Created for: @jesssprince⠀ Location: @cohouse_studio⠀ Styling & Photography: @shelleyelizabethdesign
  • If you’re looking for me you’ll find me in my pink coat hiking and sipping wine somewhere in the South Island of New Zealand until October 2nd. Then, it’s back to work but not back in the Studio - I’ll be working with my Aussie clients IRL in Sydney and Brisbane, soaking up some sun, surf, and sand (my ultimate happy place), and hugging my family who I miss more than words can explain, tightly from October 2 - 29. I wish I could have put Herbie in my backpack and hiked with him but he has the important job of holding down the Studio (with a little help) back in the US. I’ll be sharing my NZ and Aussie adventures in my stories if you want to virtually travel with me! #pinkcoatadventures #wanderlust #iammissadventure #stopandsmelltheflowers
  • Herbie hates photoshoots. Well, that’s unless he can photobomb or dictate the direction of the shoot - he’s bossy like that. 😸⠀ ⠀ So when I rebranded my business, I decided to update a few images on my most popular blog posts/videos - that included the piece I filmed/wrote about how to curl your hair with a flat iron (which btw is about to hit 13 million views on YouTube! You know, no big deal😱).⠀ ⠀ This was the perfect shoot to include Herbie in - he feels like he’s photobombing and I get a cute refreshed shot of these flat iron curls with this beautiful @simpleandblush ribbon.⠀ ⠀ It was definitely a win, win...and it didn’t even cost me a thousand kitty treats! 😂😂😂⠀ ⠀ Have you ever tried or would you try to curl your hair with a flat iron/hair straightener, love? photo credit: @shelleyelizabethdesign

© 2012 – 2019 MEAC COMMUNICATIONS, LLC DBA SHELLEY ELIZABETH DESIGNS  |  SITE DESIGN, CREATIVE, PHOTOGRAPHY BY SHELLEY COHEN  |  LEGAL TERMS

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Join the Herbie Fan Club

Okay, you don’t have to be a Herbie fan, babe but if you’re obsessed with swoony interior spaces, bingeworthy branding, and other fun stuff, then come join the email party!

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